A BaseLinker alternative for sellers who run on an ERP

The one question that decides this

Where does the truth about your catalog, stock, and prices live? If the honest answer is "in BaseLinker's panel," then BaseLinker is doing its job and you probably don't need to switch. If the honest answer is "in our ERP, and BaseLinker holds a working copy that keeps drifting from it," that drift is the whole reason this page exists.

BaseLinker (rebranded to Base in 2024, though most RO and CEE sellers still call it BaseLinker) is a multi-channel hub. You connect your shops and marketplaces to it, and your orders, stock, and a product catalog live inside its panel. It pulls orders, allocates stock, prints labels across couriers, and runs automation rules — a genuine operations cockpit. MEGZO Integrator Vortex is a different shape of tool. It is a thin, config-driven sync layer that sits between your ERP and each channel, and keeps the ERP as the single source of truth. Nothing about your products lives in MEGZO. There is no second catalog to reconcile, because there is no second catalog.

Hub-centric vs. ERP-as-source-of-truth

This is the architectural difference, stated plainly and without spin. In the hub model, your data has a home in the hub, and the ERP is one more thing the hub talks to. In the MEGZO model, the ERP is canonical and every channel is a projection of it. Stock and price flow ERP to channel; orders flow channel to ERP as Sales Orders. You never dual-write, so the two copies can't disagree — there is only one copy that counts.

For a team that already treats the ERP as the system of record, that inversion removes an entire category of problem: the reconciliation between what the ERP says and what the hub's copy says. For a team that lives inside its multi-channel panel all day, that same inversion takes away tools they rely on. Both of those teams exist, and the second one should not switch. More on that below.

What you gain by keeping the ERP authoritative

• Field-level mapping you control. Every field that crosses the boundary between the ERP and a channel is something you configured, per channel and per direction — not a black box. When a marketplace changes a requirement, or you add a custom ERP field, you remap it. The mapping is the product, and it's yours to edit.
• Oversell protection that holds. Channel stock is published as max(0, available − buffer) with a configurable safety buffer (our live reference seller runs a buffer of 2), and it is continuously reconciled. The last unit doesn't get sold twice because two channels raced for it.
• Idempotent orders. One channel order becomes exactly one ERP Sales Order, enforced by a unique order link, a per-order lock, and an ERP-side duplicate pre-check. A retry, a replay, a poller that ran twice — none of it doubles an order. This is the failure mode that costs real money, and it's closed by construction.
• Channel rules handled, not hidden. For eMAG Romania, prices publish ex-VAT, and both a minimum and a maximum sale price are required on every offer or the publish is rejected. MEGZO surfaces these as mappable fields rather than papering over them. AWB creation mints and finalizes the label in one step, and the 48-hour reversal window is respected.
• A predictable cadence. A 5-minute pull heartbeat keeps things current, with webhook wake-ups where the channel supports them, so time-sensitive events don't wait out the full interval.

The invoice boundary, done correctly

This one matters in Romania specifically. MEGZO never generates a fiscal invoice and never submits to e-Factura / ANAF. It fetches an already-produced invoice PDF from the ERP and attaches it to the channel order. That's the whole job. Invoice generation stays where it legally belongs — in your ERP and accounting flow. If a tool tells you it will "handle your invoicing" end to end, ask exactly which document it generates and who is on the hook for it; here, the answer is that the ERP generates it and MEGZO only carries the file.

When BaseLinker is still the right call

Plainly: when BaseLinker is your operations workspace, not just a sync pipe. If your team lives in its order panel, leans on its automation actions, prints labels and manages couriers through it, and runs its product catalog as the working inventory, then MEGZO solves a problem you don't have and removes tools you depend on. MEGZO is a sync layer, not an OMS — it deliberately does not try to be your order cockpit, your warehouse module, or your catalog.

It's also the wrong move if you don't run an ERP as your source of truth at all. The entire value here is keeping the ERP authoritative. No authoritative ERP, no payoff — you'd be giving up a working hub for a pipe with nothing to pipe from.

So the fair version of the pitch is narrow: MEGZO is for sellers whose ERP is already the system of record and who are tired of fighting drift against a hub's copy of their data. If that's not you, BaseLinker is a capable product and you should keep using it.

What switching actually looks like

You don't move data into MEGZO, because MEGZO doesn't hold data. You point your existing ERP truth at the channels through a different pipe, one channel at a time. You map the fields once (the part that takes real time and then keeps paying off), keep the ERP authoritative from day one with no dual-writing, and cut over channel by channel — eMAG first for most RO sellers. BaseLinker can keep running the channels you haven't migrated while you validate the one you have, so the blast radius of each step is a single channel. The full walkthrough is in the migration guide.

Is this real, or a deck?

It's running. The reference deployment — Acumatica ERP synced bi-directionally with eMAG Romania — is in production for a Romanian eMAG seller today. WooCommerce and Shopify are live connectors, alongside roughly 85 connectors spanning RO, CEE, EU, and global back-office and marketplace systems on one connector-agnostic engine. It's a managed, per-tenant service operated by @Forint573 under ICS4BIZ & IT SRL in Romania, run as a GDPR data processor with a signed DPA per client. [ADD VERIFIED tenant count / uptime metric if you want a hard number here.]

If your ERP is where your truth lives and you've been patching the gap between it and a hub, see all integrations to check your stack, read the migration guide for the cutover plan, or get started and we'll scope the first channel switch with you.

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